BraveLabs

Convenience is what drives today’s consumers. And this is not so different for the healthcare industry as well. With patients willing to prioritize convenience as much as healthcare outcomes, healthcare businesses need to start making efforts to make the healthcare journey as convenient as possible. Introduction Take a moment and try to think of the last time you made a call for setting up an appointment or purchase something. Your reservation at the restaurant? Maybe you called ahead or more likely that you set up a reservation using an app or website. Your flight and hotel tickets? Probably done yourself through a travel marketplace to get the best deals. Your food order? Most probably done through a food delivery app. Given the choice, would you rather call a movie theatre to buy some tickets or do it yourself on their website or platform? It’s not that you’re antisocial or shy, it’s just that it is so much more convenient to do these activities on your time and speed – alone....

The world is more connected than ever leading to more equitable communication of information and greater transparency between consumers and businesses. As patients want greater experiences, it’s necessary for medical practices to provide connected experiences to patients too. Introduction The healthcare industry is trying to separate the silos that have been built in the medical services industry. With increased specialization and consolidation of roles, it is increasingly essential to give holistic healthcare services experience to patients. While patients in the past frequently needed to go through their medical services venture while having discrete, disengaged encounters, today’s technological advancements permit healthcare services organizations to overcome any communication gaps between each step of the patients’ excursion in their healthcare journey. A patient that is comprehensively focused on by a healthcare practice will have better experiences and have a more noteworthy ...

While the answer may seem obvious, it is crucial for any healthcare provider or facility to understand the critical role of patient satisfaction. What is patient satisfaction? Patient satisfaction indicates how well the patient has been treated. It refers to the patient’s contentment regarding the way he/she feels about the treatment provided and the outcome of the treatment on the patient’s health. Today’s patients are far more vocal and are well aware of their options with healthcare. So every healthcare business needs to pay special attention to the degree of patient satisfaction they can achieve. According to a recent study, more than half of the healthcare companies say that patient satisfaction is one of their top three priorities. So why do businesses need to pay so much attention to patient satisfaction? Here are the top three reasons to give you insights into the importance of patient satisfaction. Loyalty comes from the satisfaction If you get exceptional service fo...

By improving patient satisfaction, healthcare businesses aren’t just getting better reimbursements but increasing the chances of their success in many spheres. Introduction Patient satisfaction is one of the most important metrics of the success of healthcare businesses. Patient satisfaction today is used by healthcare businesses themselves, along with government agencies, insurance networks, and third-party payers to determine how well a healthcare business is doing. It is no surprise then that healthcare organizations are constantly looking for ways to improve their patient satisfaction levels. But while healthcare businesses are able to understand the importance of patient satisfaction, they are often unaware of how critical this metric is to the success of their organization. As a result, patient satisfaction often takes a less prioritized role within the processes of an organization. Here is why healthcare organizations need to look at patient satisfaction from a new lens. ...

Customer Journey Mapping helps businesses understand what are the interactions that their customers have with their business processes. For the healthcare industry, using these methods to visualize the patient experience allows them to  improve patient satisfaction , and drive business growth. Introduction Everyone remotely connected to the internet today has heard of the slang ‘Karen’. The slang essentially started out as a term for an over-entitled customer, who had taken to shouting at workers in a retail or sales setting. The number of recorded instances of ‘Karens’ has grown over the recent years. But how is this related to healthcare or businesses in general? The rise of ‘Karens’ is the downside to the new revolution that we are witnessing in service-focused industries. Today’s customers are not content with just receiving our services, no matter what segment of the economy we are talking about, but expect to have a good experience while doing so. The experience during ...

Group medical practices are an efficient way for several healthcare professionals to pool their efforts together and take advantage of the economies of scale. This reduction in other loads leads to a higher quality of care being delivered to patients. Introduction Group medical practices are one of the most popular types of medical practices today. Steadily growing in popularity since the 1990s, group medical practices are an easy way for individual healthcare professionals to band together in order to enjoy the benefits of scale. Group medical practices are able to reduce the per head cost of each of the group professionals while also allowing the group practice to compete with larger institutions. But one of the hidden benefits of group medical practices is that it allows healthcare professionals to deliver improved quality healthcare services to their patients. Though what many do not realize is that despite their popularity group medical practices are shrinking in size due to...

Patient satisfaction is one of the most important metrics for healthcare businesses. But improving patient satisfaction levels is not as quick as many businesses expect it to be. Introduction Healthcare organizations are constantly competing with each other. The healthcare industry may be over a $1 trillion industry, but that doesn’t stop organizations of all sizes from competing with each other to acquire and retain patients. As healthcare costs continue to increase, and the average healthcare spending per adult increases rapidly, the prize at stake in this competition also keeps rising. One of the ways that healthcare organizations can come out over a competitor is through their Hospital Consumer Assessment of Healthcare Providers and Systems or HCAHPS survey score. The HCAHPS survey measures levels of patient satisfaction and assigns a score to each healthcare organization based on the patients’ responses to the survey. While the HCAHPS survey is not the only one measuring pat...